Life’s A Pitch by Roger Mavity and Stephen Bayley book review Intro As I’ve been in sales my whole working life, I’m sometimes a little sceptical of sales books in that they don’t tell the whole story e.g. I’m quite vocal about how I don’t like it when sales trainers talk about personality ‘types’ as it’s […]

The hidden costs of an in-house sales and marketing team Have you ever looked closely at what your sales & marketing budget goes into? Normally there are many hidden costs which take money away from growing your business: Cost of equipment, housing & managing a team Cost of following up on leads Cost of experience […]

Give your Scaredy muscle a workout   I’m a total scaredy cat, and I love scaring myself. I’m terrified of heights, but I recently did a 10,000 ft skydive. I can’t sing, but I’ve wrote a song to sing at an open mic. I’m not very funny either, but I did a stand up comedy routine last […]

4 tips on how to get started selling   Are you not a fan of making sales? You’re not alone! Most business owners that I’ve met are stuck in this paradoxical reality of: “I want to have more customers, but I’m not a fan of sales”   A lot of people see it as difficult to […]

So I just got back from my 3rd Glastonbury (and the only one where we weren’t totally mired in mud!) I wanted to share with you a great message I got from watching the Foo Fighters and one of their songs, Skin and Bones.   Onstage, headlining Glastonbury, they sing about how “they’re nothing special, […]

What’s going on in your customer’s life right now? Get more customer insight   The key to sales is context. You need more customer insight. There’s so much information that is available about your customer. When talking to your prospect, this customer insight helps you to offer something that they really want   By not […]

“It ain’t about how hard you hit, it’s about how hard you can get hit and keep moving forward, how much you can take and keep moving forward. That’s how winning is done” – Rocky Balboa   Ah, the famous Rocky Quote. Since it’s screening in 2006, this quote has been used by inspirational speakers, sale’s […]

    Here’s a few tips on scaling sales campaigns that we’d like to share with you. As we’re a results focused sales agency, a core activity of ours is testing sales campaigns; letting our clients dip their toe in by us selling for them on a very small scale, so they can see how […]