Privacy policy

This privacy policy sets out how Park Row Marketing ltd uses and protects any information that you give Park Row Marketing ltd when you use this website or if you have been contacted on a Legitimate Interest basis for Park Row Marketing or on behalf of any of our clients.


More information about how we comply with GDPR regulations is available here


Park Row Marketing ltd is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.


Park Row Marketing ltd may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 31st December 2017.


What we collect

Through this website or our campaigns, we may collect the following information:

  1. Name and job title
  2. Publicly known information about companies, including information openly disclosed by a company’s staff
  3. Contact information including email address
  4. Demographic information such as postcode, preferences and interests
  5. General information based on interactions with our communications
  6. Other information relevant to customer surveys and/or offers


What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  1. Internal record keeping
  2. We may use the information to improve our products and services
  3. We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided
  4. From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.



We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online


How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences


We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system


Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us


You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website


Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.


Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  1. Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  2. If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at or in the case of campaigns for clients, using opt-out instructions provided in any relevant emails


We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.


You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to Park Row Marketing ltd, 3 Unity St, Bristol BS1 5HH


If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect


Our campaigns


We only run businesses-to-business campaigns for our clients. Below is a bit of information about our method of contact


How we contact companies

We contact companies in a way that demonstrates value for your clients. We like to focus on speaking to interested companies. Below is an outline of what we do:

  • We Corporate Telephone Preference Check (CTPS), check limited company status, contact details & email address
  • We perform Data risk assessments for each campaign & legitimate interest tests
  • We run digital marketing campaigns that focus on adding value to the end customer on behalf of our clients
  • We collect interest via enquiries & interactions so that our sales team speak to companies who are interested in the product or service that we are promoting for our clients
  • We only operate within the boundaries of the marketing permission given by the contact
  • The contact has the right to change the marketing permission that they have given us at any time 


Use and sharing of your information

The information that we collect is:

  1. Name and job title
  2. Publicly known information about companies, including information openly disclosed by a company’s staff
  3. Contact information including email address
  4. Demographic information such as postcode, preferences and interests
  5. Other information relevant to customer surveys and/or offers
  6. Marketing permissions given by the company, including source, date, time and permissions given
  7. Conversations and interactions with you and any outcomes agreed
  8. Recordings of calls, where we ask for both party’s consent to the call being recorded


This information may be shared with the client for whom we are running the campaign. If this is shared with the client, then it is only shared on the understanding that this information is used in the way that we have described to you on behalf of our client.