Intro Mastering leading questions in sales is a useful tool for any salesperson looking to increase their success rate. Asking the right questions can help you discover and meet customer needs, establish trust, and ultimately close the sale. In this blog post, we’ll discuss the importance of asking leading questions and provide tips and tricks […]

Saas B2B Lead Generation & Sales Tips If you are a well-financed start-up, you can afford to lose money on acquisitions and finding new customers. If you are bootstrapping, you don’t have that luxury. A lot of early-stage testing is trying to find the best model that works for you. A lot of sales is about […]

A story from my old rugby club As a teenager, I played rugby in a local club called Bristol Saracens RFC. As with many sports clubs, it was a great place to socialise, to exercise and as my mum used to put it “Keep me out of trouble”. I’m sure the vast majority of adults […]

Don’t just jump into pitching! Ask questions first Quintus Fabius Maximus Verrucosus is a name you don’t hear often, except outside of the Punic War. He’s famously known for ‘Fabian Tactics’ in the Roman’s War against Carthage. Essentially, he was famous for only fighting battles when they had an overwhelming advantage. All other times, he […]

Short Answer is: Yes you should A key to closing more sales is answering all of your Prospect’s questions. They need to know that you’re the best company for the job on so many levels; Can they trust you to do a good job? Will you communicate with them in a way that makes their […]

60 Second Pitch Tips to help you at your next networking event As a business owner, you’re frequently in scenarios where you need to concisely showcase why your business is amazing at what you do. For example, this could be at a networking event, finding a mentor or pitching for funding or investment. Or if […]