Needing Expert Support, Without the Full-Time Overhead.

Our client, a well-established specialist branding and print facility, found themselves at a crossroads. They had a fantastic story to tell and significant capacity for "big-picture" projects, but their internal team was stretched thin and juggling multiple priorities.

Hiring a permanent new team member wasn't the right fit; what they needed was temporary, part-time support from experienced professionals who could quickly step in, grasp their strong "green credentials," and begin opening doors right away. They required a partner who could engage cold contacts with genuine enthusiasm and convert those conversations into high-value quoting opportunities that drive measurable results.

Case Study: Scaling a Specialist Branding Agency with Expert Outreach

The Challenge: Needing Expert Support, Without the Full-Time Overhead

Our client, a well-established specialist branding and print facility, found themselves at a crossroads. They had a fantastic story to tell and a huge capacity for "big-picture" projects, but their internal team was stretched thin.

They didn't need a permanent new hire; they needed temporary, part-time support from experts who could step in, understand their "green credentials," and start opening doors immediately. They needed a partner who could speak passionately to cold contacts and turn them into high-value quoting opportunities.

Our Approach: 256 Hours of Seamless Integration

At Park Row Marketing, we pride ourselves on being a "growth partner" that fits right into your existing team. Over a 7-month period, we provided dedicated, part-time outreach support.

We didn't just make calls, We spent 256 hours over the 7 months acting as the face of their brand. By working flexibly, we were able to provide the high-level expertise of a full sales department for just a fraction of the cost. Our focus was on quality over quantity, identifying decision-makers who needed a reliable partner for large-scale production and logistics.

The Results: Consistency That Delivered the "Big Hits"

By providing consistent, professional outreach, we transformed their pipeline:

  • 40 Major Quoting Opportunities: This was the standout success. We successfully navigated cold outreach to generate 40 bespoke quotes for significant, "big-ticket" projects. These were the high-value opportunities the client needed to move the needle.

  • 1.4 Qualified Leads Per Day: We maintained a steady flow of fresh interest, ensuring their internal team always had a "warm" door to walk through.

  • Zero Long-Term Burden: By providing this as temporary support, we gave the client the results of a full-time business development manager without the long-term hiring risks.

We believe sales is just "speaking passionately about something." Because we only work with companies that make a difference, we were proud to represent this agency's commitment to sustainability. And, as with all our growth partnerships, we planted trees every month to mark our shared progress.

Our Performance: KPIs

Here is our performance across all of our clients. Usually clients ask for Booked Face to Face Meetings, Online Meetings or Call-back Leads, but we can work to whatever handover point you need. The above is our previous average performance per client between 2021-2026, future results depend on moving parts such as the target audience, qualifying criteria and the handover point you request.

27%

LinkedIn Connection Rate


15

Avg. Calls Per Hour

49%

Open Rate

32s

Avg. Response Time 24-7-365

Non-Automated LinkedIn

99

Avg. LinkedIn Connections Per Lead

Telemarketing

41

Avg. Number of Calls Per Lead


Email Marketing

5%

Click Rate

2.8

Avg. Telemarketing Leads Per 8 Hour Day

2%

Reply Rate


Web Chat

1.1%

Avg. Visitor-To-Chat Rate

68

Avg. LinkedIn Messages Per Lead

44.9%

Avg. Chat-To-Lead Rate


Our Services

  • Flexible Telemarketing

    Flexible Telemarketing

    Our experienced agents are able to follow up, qualify and get results.

    With flexible packages starting from 8 hours per week, we will book meetings, perform demos and provide customer service.

  • Non-Automated Web Chat

    White Label 24/7 Chat

    A steady stream of leads and sales, 24/7/365. We do this with non-automated web chat on your landing pages and websites.

    Our excellent rated web chat provides a great service to your visitors.

  • White Label Telesales

    Non-Automated LinkedIn

    We generate leads by going through the curated lists, one-by-one.

    We aim to max out the usage on LinkedIn, but by selectively connecting with the best prospects for you.

Got A Question?

Our team are here to make it easy for marketing companies to get set up. We can come to you with a detailed plan of how we can help you.

Fill out the below form and we’ll come back to you with examples of our track record and previous performance. We’re also available 24/7, just pop a message in the chat bubble to get started.

 
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