How much does a lead cost? Pay Per Lead Price FAQ

As you’d expect, the most common question we get asked is “How much does a lead cost?”. In this blog, we go through the different factors which affect the Pay Per Lead Price. I hope this information is useful to you. As always, we’re available 24/7 via web chat to help answer any specific questions you have


With Pay Per Lead, we’re guaranteeing to get the conversation up to a pre-agreed point

I expect the main reason you’re reading this is to get a Pay Per Lead Price. As frustrating as this may sound, it depends on what you’re looking for. “Why,” you ask? Because essentially we’re guaranteeing to get the conversation up to a pre-agreed point. A large part of the price per lead depends on which point you’d like us to hand it over to you.

Pay Per Lead Generation Campaigns

Whenever you want to pick up the conversation, that’s fine by us. The Handover point is by far, the most important thing we do because it can really impact how many sales you get. We have a few different types of lead generation to suit what you’re geared up for. The most popular ones are;

  • Booked meetings
  • BANT Qualified callbacks/meetings
  • Callbacks
  • Marketing Qualified Leads
  • Researched, qualified data

We go through what the best handover point is in more detail in this blog here.

What counts as a lead?

So if it depends on where the handover point is, what counts as a lead? We work with you to figure out which is best for you. For example, we can qualify on budget and timeframe. It’s the different criteria that can affect the pricing but I hope this gives you an initial indication of what goes into a price per lead. We go through with you what questions are good to ask here.

Pay Per Lead Price means a guarantee of results

What if the lead we get doesn’t meet the pre-agreed criteria? Simple, you don’t pay for it. We have a robust lead review process to answer our client’s questions on leads. We’re happy to discuss further how this works if you’d like

The key here is transparency and communication. If your experience of the lead differs from what we’ve shown, then tell us! We’re happy to chat
Pay Per Lead Price Park Row

We want to provide you with leads that help you grow

The point is that it only makes sense to provide you with leads that you know are good for you. We hope you can see how a pay per lead price does vary based on the qualifying criteria so we would need to run through a few questions to give you an accurate price.
In terms of expected ROI, we only go after leads which we know will provide a healthy return for you. Our pay per lead price helps make sure that you are perfectly poised to get a good ROI. We intentionally set things up so that you can get a great ROI by building a size requirement into the leads
Check out our services here and please do have a chat with my colleague in the right-hand corner. We’re available 24/7 to answer your questions.

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